Principium Strategies

Brand Protection Alert: These Second-Level Registrations are Opening

A number of jurisdictions are opening direct second-level registrations to users seeking more options in the country-code space. If you hold business interests in these jurisdictions, we recommend that you protect your brands accordingly. For example, brandusecase.nz is a second-level domain, whereas brandusecase.co.nz is a third-level domain. Here’s what to expect in the next coming months … Continued

The Principium Pod: 2017 TMAP and IPO Conference Recaps

Members of Principium Strategies were excited to be in two places at once last week: sponsoring the INTA TMAP Conference in New Orleans, and speaking on a panel at the 2017 IPO Annual Meeting in San Francisco.

Ladas Domains is now part of Principium Strategies

Ladas Domains, a leading provider of domain registration and protection services, will now be known as Principium Strategies after a merger with the Watch Services division of Ladas & Parry LLP. The new company offers domain name services in addition to a wide range of brand monitoring tools. Although the name has changed, the company’s focus … Continued

The threat of counterfeits via social media drives major investigation from British government

On Monday, the British government released a detailed study that investigated the impact of social media on counterfeit trade. The report highlights the complexity of trying to quantify recent levels of counterfeiting in the U.K. It also presents an initial assessment of the scale, impact, and characteristics of infringements. Although the full landscape of challenges brought … Continued

Mexico Introduced Trademark Opposition on August 30, 2016

Trademark applications are now published in the Mexican Institute of Industrial Property Gazette, within ten business days of filing. Applications will have a term of 30 days for any interested party to oppose the registration of the published application. The 30 period is non-extendable. The Gazette also publish notices of any opposed applications, providing the applicant … Continued

Failure to Renew Domain Causes Major Headache for Industry Leader

On July 25th, marketing software provider, Marketo, experienced an outage on its Marketo.com domain name. Users soon discovered this was due to Marketo’s failure to renew the domain. The company’s marketing team scrambled to put out the social media fire that soon followed. Marketo.com is now back up and running, but not without much effort, … Continued

Ladas & Parry Watch Services & Ladas Domains Merge – Now Principium Strategies

Principium Strategies delivers concierge-level service with an expanded suite of brand security products, cutting edge vision and proven expertise. New York City, NY – Ladas & Parry Watch Services, a division of the globally renowned IP law firm Ladas & Parry LLP, announced today that it has united with Ladas Domains, a leading provider of … Continued